Second Cup started in specialty coffee retailing in Toronto, Canada in 1975 and since then has grown our offerings to better serve our Second Cup café guests. Over the past 37 years, Second Cup has expanded globally to over 430 cafés in over 18 regions. Our first Second Cup International Regional Franchise was established in 2003 in Dubai, and we continue to be a second home to tens of thousands of discerning guests every day in over 18 regions. Bahrain, Egypt, Jordan, Kuwait, Oman, Qatar, Saudi Arabia, Syria, Dubai, Abu Dhabi, Wisconsin and Florida USA, Cyprus, Lebanon, Romania, Morocco, Kurdistan, Taiwan and Agerbaijan.